Clipa

Blog

Notes on habit, attention, and the few seconds in between.

Written by the person who built Clipa, about the research behind it — including the parts that do not support it.

  1. Why You Open Instagram Without Deciding To You pick up your phone to do one thing and Instagram is open instead. What habit research says about why the cue, not your goal, is what moves your thumb — and why noticing it does not stop it. · 7 min read
  2. What Does a 5-Second Pause Actually Do? The Research Behind Pausing Can a five-second pause really change the way you use your phone? What the research on friction and self-control says — including the parts of the best-known study that usually get left out. · 8 min read
  3. Why App Blockers Get Uninstalled App blockers work, until the week you need them most. What reactance research and 8,000 logged users say about why the escape hatch is part of the design — and why it is probably not your willpower. · 6 min read